Ro Identity

A catalogue and films that give Ro its context

Hands holding the Ro catalogue with a peach cover reading "Nordic Ro" and a gold logo, over a wooden floor.
Two Ro catalogue covers side by side on a grey surface, one in peach and one in brown, each with the word "Ro" and the Fredahl Rydéns monogram.
Close-up of the peach Ro catalogue cover with an embossed "Nordic" and a large "Ro" title, beside a brown catalogue cover.
Open page from the Ro catalogue with the quote "Furniture must be felt, not just seen" by designer Anker Bak in large type, beside a page of text and a portrait.
Open spread from the Ro catalogue with photographs of a wooden surface and a dark fabric detail, and the heading "With focus on tactility" in small text.
Alt-tekst:  Open spread from the Ro catalogue with a technical line drawing of a chair on the right page and a photograph of a light upholstered chair on the left.
Open spread from the Ro catalogue with a photograph of rows of wooden chairs and a white Akari urn on a tiled floor in a brick hall, beside a page with the quote "Furniture must be felt, not just seen" and a portrait of Anker Bak.
Open spread from the Ro catalogue with a photograph of rows of wooden chairs and a white Akari urn on a tiled floor in a brick hall, beside a page with the quote "Furniture must be felt, not just seen" and a portrait of Anker Bak.
Open spread from the Ro catalogue with a mostly blank white left page and a close-up photograph of an oak armrest with a light upholstered panel on the right.
Open spread from the Ro catalogue with two photographs of oak furniture details in warm light, the heading "With focus on tactility" and short text columns below.
Double-page photograph from the Ro catalogue of a brick hall with rows of wooden chairs, warm lamps along the walls and a chandelier overhead, with a white Akari urn at the far end.
Black-and-white spread from the Ro catalogue with a photograph of a bearded man in a checked jacket working with wood in a workshop, beside a dark page headed "Dignity" with a small sketch.
Black-and-white spread from the Ro catalogue with a small workshop photo and the heading "Craftsmanship" on the left, and a close-up of a hand shaping a piece of wood on the right.
Spread from the Ro catalogue with a photograph of dried flowers on an upholstered chair in soft window light, and on the right the heading "Sustainability" above a photo of a hand resting on a wooden armrest.
Spread from the Ro catalogue with a product page showing two rounded wooden armrest-like parts in oak and light finish on a tiled floor, and a faint technical drawing of the Ro coffin on the right.
Spread from the Ro catalogue with a faint technical drawing of the Ro coffin on the left and a photograph of a light upholstered wooden bench against a brick wall on the right.
Spread from the Ro catalogue with a photograph of a brick hall with rows of chairs and a chandelier on the left, and a plain brown page on the right with the words "Calm for the last journey".